One of the most important areas of online marketing today is social media, and it is growing in popularity. The intention is to build a following that you can advertise to, but you don’t want to just sell to them. Great content that provides answers to problems, keeps your audience interested and develops trust is crucial. We will work with you to develop amazing content and leverage social media to create an engaged fan base that will want to hear from you and buy from you.
Do you need to drive more traffic to your site? Driving traffic is one thing, but driving traffic that is specific and will actually convert to leads and sales is what we need. We will take care of your PPC advertising campaigns such as Google Adwords, Facebook Ads and other social media ads. If you have an existing PPC campaign and you are just throwing money down the toilet, we will make an assessment of it and adjust where needed, improving your ad performance.
SEO & Content
Is your website optimized for organic search results? What does that mean? There are two ways you can get seen in a Google search. One way is with Paid Advertising through Adwords, the other way is Organic Search which means that the content on your site is SEO (Search Engine Optimization) rich. Together with keyword research, we will go through your website and adjust the content to be better positioned for Organic Search. We can also write blog articles for you which is an excellent way to get the search engines constantly combing your site for new content and search engine keywords.
Website & Branding
If you want people to find you and your business then you need to have a website because the first thing someone will do is turn to Google to find what they need. If you don’t have a site, you may as well be invisible. However, it’s not just having a site that is important, it is having a well designed and easy to navigate site that is the vital component. Not only that, but also strong branding that captures visitor’s attention and gives them confidence in your brand.
Business Growth & Sustainability
If you are finding that your business has reached a plateau and you aren’t sure how to get it growing again, our business coach will come in and examine your business model. What you gain from this is the knowledge of where your business is losing money, what is working and what is not working, and how to improve your ROI. You will get advise on where to move next and how to improve growth, but also how to sustain that growth long term.